An Apple A Day

Cover art by Karla Nolan

April 7, 2010

Meet the New Oatmeal in Town




The gentleman in the Quaker hat had better move over. There’s a new oatmeal in town. Better Oats™, an innovative new brand of instant oatmeal from
Malt-O-Meal, will arrive in stores this spring. There are 34 unique varieties so they promise they offer a better option when it comes to instant oatmeal.
Made with 100% whole grain oats and ground flax in every pouch, Better Oats instant oatmeal is a good source of Omega-3 and is naturally trans-fat and cholesterol free. And each  variety also has its own unique benefits. USDA Certified Organic RAW Pure & Simple™, for example, is made with five whole grains, including quinoa and barley; Abundance® is a fine source of fiber and a good source of protein, and Oat
Heads™, for kids, is a good source of calcium, Vitamin D and antioxidant vitamins A and E.

 Some Better Oats varieties utilize old-fashioned oats and also sources quality ingredients, like real berries, premium chocolate, and singular spices, which contribute to the brand’s distinctively bold taste. Some other flavors are mmm … Muffins™ for a sweet start to the day, Lavish™ to satisfy chocolate cravings and Oat Revolution™ Thick & Hearty for an old-fashioned oatmeal experience instantly. Varieties of Mom’s Best Naturals® –which include Plain Grain Organic and Dark Chocolate – are found exclusively in the natural food/organic aisle in supermarkets nationwide.
Better Oats has also developed more convenient and environmentally friendly packaging And the Better Oats instant oatmeal pouch doubles as an easy-to-use Measuring Cup Pouch™, simplifying breakfast on-the-go. The space-saving package is also better
for the planet and the pantry, generating up to 35%* less waste than existing cartons in the oatmeal aisle and taking up less space on kitchen shelf.

Who is behind this new oatmeal? The Malt-O-Meal Company, founded in 1919,  is the largest family-owned cereal company in the country. Malt-OMeal says it is their mission is to save consumers money by being the leading producer of high quality, affordably priced breakfast cereals. Headquartered in Minneapolis, MN, the company manufactures farina-based hot cereals, a full
line of oatmeal products, traditional all-family and kids’ ready-to-eat cereals, and all-natural ready-to-eat cereals.

The taste—absolutely amazing. This new kid lives up to the expectations and then some. Welcome!

www.malt-o-meal.com.

4 comments:

  1. I love oatmeal! I can't wait to find and try these.

    ReplyDelete
  2. You had me at chocolate! I have got to try these!

    ReplyDelete
  3. Wow! I can have a different each day of the month! Sign me up.

    ReplyDelete
  4. This sounds amazing! I have to try it.

    ReplyDelete